Unit: McIntire School of Commerce
Department: McIntire School of Commerce
Office location and address
125 Ruppel DrCharlottesville, Virginia 22904
This course will provide knowledge of product management in combination with project management skills, both of which are necessary for the management of the digital product innovation process end-to-end. Course consists of seminars on roles of the product & project manager, managing innovation, selecting projects, stakeholder mgmt, team mgmt, schedule & time mgmt, risk mgmt, & on leading changes. Workshops on digital innovation, agile & waterfall methods.
The primary objective of Project Management is to provide a blend of theoretical knowledge and practical skills necessary for the effective management of projects. To this end, the course is closely tied to the Project Management Body of Knowledge (PMBOK, as espoused by the Project Management Institute) and consists of seminars on such topics as planning, stakeholder management, human resource management, global/virtual teams, risk management. Prerequisites: Restricted to MS in Commerce students.
In this course, students will learn how to contribute with effective enterprise IT management to a journey of digital business transformation. That includes learning how to develop and manage strategies for IT governance, data management, data and process integration, business intelligence, AI, analytics, and operations.
This course teaches the "why", the "what" and the "how" of digital transformation from the perspective of incumbent firms that are reinventing themselves to compete in the digital era. Students will learn about consumerization, democratization, datafication, and platformization, and how to drive the digital transformation journey. Students will work in teams on a group project that will require to understand & evaluate emerging technologies.